Food and beverage industry is a fast growing one especially with rising awareness on health and fitness as well as focus on sustainability and convenience. Companies need to constantly innovate to offer users with unique experiences and technology is the catalyst in ensuring maximum customer outreach.
The importance of identifying customer preferences and trends and adapting to is critical to the industry. Prevalence of technology has facilitated a smoother functioning of otherwise labor-intensive, manual processes and business functions right from order management, inventory management, invoicing and POS. By doing so, technology promotes better visibility into business functions, helps manage people better and reduce operating costs considerably.